WhatsApp Promotional Campaigns That Actually Convert
Run seasonal offers, flash sales, loyalty promotions, and re-engagement campaigns. Segment your audience, personalise every message, and track results in real-time.
98%
Open rate
45%
Click-through
R0.50
Per message
10-30x
ROI
Fresh Bites Cafe
online
Summer Special!
Hi Sarah, summer is here and so are our deals!
Get 20% off all smoothies & salads this week only. Use code SUMMER20
order.freshbites.co.za/menu
Reply STOP to unsubscribe
10:00 AM
Absolutely! Just tap the link to order. Free delivery on orders over R150.
Your code SUMMER20 will be applied automatically at checkout.
10:02 AM
Campaign Types You Can Run
Every campaign is personalised, trackable, and delivered where your customers already are.
Seasonal Offers
Black Friday, festive specials, summer promotions. Reach your entire customer base instantly.
Flash Sales
Limited-time deals to high-engagement segments. Create urgency with exclusive codes.
Loyalty Rewards
VIP offers, birthday discounts, and milestone rewards sent directly to their WhatsApp.
Re-Engagement
Win back dormant customers with "We miss you" campaigns targeting 30+ day inactives.
Product Launches
Announce new products with rich media: images, videos, and direct booking links.
Event Invitations
Promote workshops, openings, or community events with RSVP tracking built in.
Why WhatsApp Campaigns Outperform Everything Else
Email gets 20% open rates. Social media reach is declining. WhatsApp is where your customers actually are.
98% Open Rate
WhatsApp messages are opened almost immediately. No spam folders, no algorithm hiding your content. Your promotions actually get seen.
45% Click-Through Rate
Compared to email's 2-3% CTR, WhatsApp promotions drive 15-20x more clicks. Customers are ready to act when they see your message.
Personalised at Scale
Dynamic variables let you personalise every message with customer names, order history, and preferences, even when sending to thousands.
Tag-Based Targeting
Segment your audience by tags like 'VIP', 'new customer', or location. Send the right offer to the right people, with no wasted messages.
Schedule & Automate
Plan campaigns in advance and schedule them for the perfect time. Black Friday? Set it up a week early and let it fly.
Real-Time Analytics
See delivery, read, and click rates as they happen. Know exactly which campaigns are driving revenue and which need tweaking.
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Frequently Asked Questions
How many customers can I message at once?
There's no hard limit from PingLocal. WhatsApp does enforce rate limits for new accounts (starting at 250/day, scaling to 100,000+/day). PingLocal handles the pacing automatically.
Do I need Meta-approved templates?
Yes, all WhatsApp marketing messages must use Meta-approved templates. PingLocal includes 6 ready-to-use templates and makes it easy to create and submit your own.
How much does each promotional message cost?
WhatsApp charges approximately R0.50 per marketing conversation. PingLocal is R200/month flat, and we don't add any per-message markup.
Can I personalise bulk messages?
Absolutely. Use dynamic variables like customer name, last purchase, or any custom field. Each customer receives a message that feels personally written.
Can I schedule campaigns in advance?
Yes. Set the date and time, and PingLocal sends it automatically. Perfect for planning Black Friday, holiday specials, or weekly promotions.
Your Emails Get 20% Open Rates. WhatsApp Gets 98%.
Stop sending promotions nobody sees. Switch to WhatsApp and watch your click-through rates, repeat purchases, and revenue grow.
98%
Open rate
45%
Click-through
10-30x
ROI
One plan. No contracts. Setup in under 10 minutes.